Shop Indiana Hoosiers Gear
Official Indiana Hoosiers Shop: IU Apparel & Team Store
Welcome to the ultimate destination for Indiana University apparel and fan gear at The Official Big Ten Store from Rally House. As a cornerstone of the Big Ten Conference, Indiana University carries a legacy of excellence that spans from the historic Assembly Hall to the electric atmosphere of Memorial Stadium. Whether you are a student in Bloomington, a proud alum, or a lifelong fan, our hoosier team store is designed to provide you with the most comprehensive selection of Indiana Hoosiers clothing available.
At the Big Ten Store, we don’t just sell Indiana merchandise; we celebrate the Cream and Crimson tradition. From the "Old Oaken Bucket" rivalry to the iconic candy-striped warmups, we understand what it means to be a Hoosier. That is why we offer a "human-first" shopping experience, prioritizing high-quality iu fan gear that helps you represent your team with pride, whether you are on campus or cheering from across the country as the Big Ten expands its reach from the Midwest to the West Coast.
Shop Indiana University Merch by Department
Finding the right Indiana University merch is easy with our organized departments. We carry everything from headwear to home decor, ensuring your loyalty is on display in every facet of your life. Explore our top categories below:
- Indiana University Apparel & Clothing
- IU Hats & Headwear
- Hoosiers T-Shirts
- IU Hoodies & Sweatshirts
- Indiana Hoosiers Jerseys
- IU Polos & Dress Shirts
- Hoosier Accessories
- IU Drinkware & Barware
- Indiana University Gifts
Hoosiers Apparel for the Whole Family
The Big Ten Store is the Indiana Hoosiers team store for fans of all ages. We pride ourselves on offering a diverse range of sizes and styles to ensure every member of the family is ready for gameday in Bloomington.
- Men's Indiana University Apparel
- Women's Indiana University Clothing
- IU Gear for Boys
- IU Gear for Girls
Looking for a specific color to match your style? Browse our Indiana Hoosiers merch by team colors:
- IU Crimson Gear
- IU White Apparel
- Red Hoosiers Clothing
- IU Black & Charcoal Styles
- Grey IU Sweatshirts
IU Football Apparel & Basketball Gear
Indiana University is a powerhouse across multiple sports. Whether you are heading to the tailgate or the court, Rally House has the IU hoosier gear you need. Our Indiana Hoosiers basketball gear selection is unmatched, paying homage to one of the most storied programs in college hoops. If you're heading to the gridiron, our IU football apparel will keep you comfortable from kickoff to the final whistle.
- IU Football Apparel
- Indiana Hoosiers Basketball Gear
- IU Volleyball Gear
- IU Softball Apparel
- IU Swim & Dive Merchandise
- IU Track & Field Gear
Premium Brands at the Indiana University Shop
We partner with the biggest names in sports to bring you the highest quality Hoosiers apparel. From performance gear to lifestyle pieces, find your favorite brands at our Indiana Hoosiers team store.
- Adidas IU Apparel
- Champion IU Clothing
- Colosseum Hoosier Gear
- Antigua IU Polos & Zips
- Rally Brand IU T-Shirts
Exclusive Indiana University Bloomington Merchandise Collections
Differentiate your look with specialty collections that you won't find at big-box retailers. Our Indiana University Bloomington merchandise includes vintage logos and modern NIL collections that connect you directly to the players and the history of the school.
- IU NIL Player Collection
- Indiana University Alumni Gear
- IU Big Ten Championship Merchandise
- IU College Football Collection
- IU Family & Alumni Gifts
Shop by iconic IU logos and marks:
Visit Us Locally: Your Connection to Bloomington
Rally House is more than just an online store; we are a part of the Big Ten community. We have a massive footprint in "Big Ten Country" with numerous physical locations that provide a true local connection to university towns like Bloomington. When you shop in-person at a Rally House, you get to experience the local culture and find items that reflect the specific traditions of Indiana University.
Interested in personalized gear? Please note that while we offer a vast selection online, customization availability varies by location and is often an exclusive in-store experience. Visit us to find unique Indiana Hoosiers merch and expert service from fellow fans.
Ready to find your nearest location? Check out our Rally House Store Locator here.